Social Media Management & Fractional CMO Support for Growing Businesses

Are you an ambitious business owner looking to take your marketing more seriously and build real visibility online? Do you look at your competitors all over social media and wish you had the time to match their efforts? Is your team spending all its time satisfying your long list of clients, making it very hard to think about capturing the moments that add real social proof? Are you looking for a social media management company to relieve the growing pressure of showing up and showing your ideal buyers exactly what you do?

Then you are most definitely in the right place.

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Building a Digital Audience

In 2019, our founder had a vision.

A world where social media would become the world’s number one search engine for buyers, and the ultimate shop front for businesses. He knew that one day, he would need an audience to help him take the next step in his career, so he turned to LinkedIn and started to build one. No agenda.

No plan. No restrictions. 

3 years later, having left his senior role at a digital marketing agency, he used that audience to launch Think Unconventionall as a social media management company. We had clients within a week. 

Today, Think Unconventionall helps businesses build a visible, credible digital presence through strategic social media management and marketing leadership.

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LET'S GET STARTED

Social Media is Just the Start

We’ve already established that you want your business to become more visible online. Your team does some wonderful things, but right now, not enough people even know you exist. Social media management is one part, but what about effective email list building, targeted business development, local and national events, webinars and even our good old friend, the lead magnet?

Overwhelming? Yep, we get it. We felt the same. 

Our job is to take that away by starting with one element (social media management), allowing you the time to get comfortable, and then slowly introducing further elements over time. Showcasing the brilliance of your business is a marathon, not a sprint, so we can take things as fast or as slow as required. 

Today, we support businesses across multiple sectors, helping CEOs turn inconsistent marketing into structured, revenue-aligned activity

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LET'S GET STARTED

Choose the Perfect Option...

The Fractional CMO Program For SMEs

Are you ready to take your marketing more seriously? Are your current marketing efforts very sporadic, with no real measurement of success? Do you need someone to help you create a robust marketing strategy without the cost and commitment of a full-time CMO? Then, Fractional CMO Support sounds like the perfect option for you.

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Hands on Support for Ambitious CEOs

If sales & marketing feel like a minefield, then you would almost certainly benefit from a second pair of impartial eyes on your business. Spend more than five minutes online, and you will walk away with a hundred different opinions on how to run your business. We help you cut through that noise and create a plan specific to your individual circumstances.

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Social Media Management for Businesses

Effective social media management is essential for ensuring that your target buyer can find you on the web. The team at Think Unconventionall has been doing this for years with a long list of success stories. We create powerful, thought-provoking content that helps build your industry authority while ensuring you become memorable for the right reasons.

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Remember When People Wrote Cool Stuff?

Sometimes, you need human-led stories delivered straight to your inbox, away from the chaos of social media. Snippets of sales & marketing sorcery that you can kick back and enjoy when the time comes to finally relax. If this sounds right up your street, and you’d like to read stuff that is still written by real people, then join the Unconventionall crew today.

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Become A True Unconventionall...

Our mission at the Unconventionall Towers (there are no towers, just an office full of Lego) is to not only support those who are struggling to bring their voice to the digital stage but also raise much-needed awareness of the challenges being faced by neurodiverse families. Our clothing is a way for you or someone you love to express the brilliance that lies within. They represent strength and connect us to a community of people who truly understand the challenges we face as parents and neurodiverse individuals. Every penny of the profit we make goes to The National Autistic Society and the Childhood Tumour Trust. See the full range here.

Mark Thouless
Mark Thouless
"In 1972, a Lego lover was sent to prison by a military court for a crime he didn't commit. This man promptly escaped from a maximum security stockade into some bushes in the Kent countryside. Today, still wanted by the government he survives as a soldier of social media fortune. If you have a problem, if no one else can help, and if you can find him, and you have hobnobs….maybe you can hire The A-Team."
Liam Kelly
Liam Kelly
If LinkedIn was Middle Earth then Andy would no doubt be Gandalf. He is a wise being who likes to roam about guiding less informed individuals (hobbits) along the safest and quickest path to victory (engagements). I was basically Bilbo. I had no idea what to do or how to navigate this scary unfamiliar world. Thanks to AnDalf.... I have a much better understanding of how it all works.
Robin Horsham
Robin Horsham
Andy's persistence, began to intrigue, so I began to take note. I listened and realised that my ignorance and my belief I knew it all, (I'm an old salesman) was shown how wrong one can be. I began to engage and even ventured to converse with him. WOW what an eye opener. The realisation that you can teach an old dog new tricks was amazing.
Paul Weedon
Paul Weedon
If you're after a (significant) leg up in the complicated world of LinkedIn. Andy is your man. He is also extremely responsive to your immediate challenges. Whilst at the same time being thoroughly professional and personable. It's a full marks 5* review from me.
Julie Edler
Julie Edler
Energy. That's what I think of when Andy Barden appears on my screen. Andy has more energy than anyone I know. And it is apparent in everything he does. Andy is passionate about his company, the causes he fights for and his work. I love that. People should be passionate about what they do. I'm glad that Axentia has been a part of Andy's journey and hope that our paths cross in the future.
Matt Page
Matt Page
Andy first captured my attention with his split videos of multiple personalities. From there I was captivated and drawn to this unconventional content. For my own requirements I was looking for someone to help pilot my online video content and take care of all the bits that put me off doing it for myself. The editing, subtitles etc.
Jay Ludgrove
Jay Ludgrove
We always look to work with people within businesses who are able to deliver on every promise they make. Andy is one of those people. Every interaction is fun but also productive and I really feel like that we are in a safe pair of hands when Andy or his team are working on a project with us. Great fun to work with, incredibly knowledgeable and a bloody nice bloke to boot.
Tony Gordon
Tony Gordon
Andy is organised, professional and intuitive and has a way with words. This all comes together in a great package when it comes to social media content preparation and platform management. His attention to detail and client research goes above and beyond and makes the content he produces feel totally on point and relevant to the client.
Rachel Glasspool
Rachel Glasspool
I have been working with Andy for a couple of months now. He definitely delivers what is written on the packet. He's extremely reliable, consistent and continuously comes up with great material. He has really shown my personality through posts. He truly understands my passion for mental health and the importance of supporting children which he shares daily. Thanks Andy.
Jen Smith
Jen Smith
Every now and again, someone appears in your dm's that makes you think... Oh, they seem a decent kind of bloke, let me find out a bit more. It doesn't happen often, but it did with Andy. We've been working together for 3 months and I can safely say that my business pivot would be lingering somewhere in a dark corner if it hadn't been for him.
Luke Bentley
Luke Bentley
I was recommended to Andy from a family member with a business in construction who’s content he creates. Andy was taking care of their social media pages, something I was not looking for at the time for my business but I decided to enquire anyway. A lot of conversations between myself and Andy to get my content set up and we got started within a month.
Raz Malka
Raz Malka
Engaging with Andy Barden has been a game-changer for my LinkedIn content strategy. His keen understanding of social media dynamics and how they intersect with business goals is evident in every piece of content he crafts. He isn't just writing posts; he's creating a narrative that deeply resonates with my target audience.
Mel Archbould
Mel Archbould
I have nearly completed Andy's 3-month LinkedIn Coaching course. It is hard to measure the value Andy's advice, instructions, tips, support and encouragement have brought to me and how I am now able to move my business forward. But it is a lot!! The one-hour per week sessions were tailored around my LinkedIn experiences and learning.
Jenny Hopkins
Jenny Hopkins
Andy is one of the good guys when it comes to social media coaching. He’s helped me to understand the time and effort it takes to build presence and grow a community. I’m still at the early stages of my journey but with his guidance I feel a lot more confident about the steps I am taking.
Rosie Wareham
Rosie Wareham
Andy has LinkedIn expertise coming out of his ears, but more importantly when you speak to him, you feel 100% confident that he is giving you honest and genuine advice, guidance and next steps based on his own experience + understanding of your business goals. Working with Andy is an absolute pleasure and I'd highly recommend.
Andy Privett
Andy Privett
Andy B approach to 'LinkedIn coaching' is professionally unique. He understands how to grow your audience, create impact, and produce leads. Yes, create influence and create leads... that's what it's all about! The person you see on Andy B's profile & posts, is the guy you get in your coaching sessions. He breaks down strategy and takes you through implementation step by step.... he 'holds your hand'.
Emma Morton
Emma Morton
Andy has been an absolute treasure, he has taken the process of posting on LinkedIn and not only made it productive but pleasurable. Although it has only been a couple of months the growth on my account has been amazing and I can’t recommend Think Unconventionall and Andy highly enough. If you want to grow your presence on LinkedIn but have no idea what you are doing reach out to Andy, he and his team will help you every step of the way.
James Birrell
James Birrell
Andy is an exceptional mentor on LinkedIn, translating complex concepts into layman's terms. Highly recommend for anyone looking to master the platform.
Lucy Brown
Lucy Brown
I was completely lost with LinkedIn - dipped in and out every now and again, causing a fuss or posting a selfie, but I had no idea how to use it as a tool to aid my business. 90 minutes with Andy completely turned my perceptions around, made me realise what I'm missing out on and completely shove a rocket up my pants. The session was absolutely GOLD.
Andrea Lucille Pooler
Andrea Lucille Pooler
Andy is a fantastic colleague to work with. His expertise in LinkedIn engagement, creating exciting and spot-on posts that are true to the individual, and building up the visual profile with an eye to maintaining the authenticity of his clients is unparalleled. He is organized and professional- he gets the job done and works with his clients to address all of their needs.
Ash Wilks
Ash Wilks
Andy is an absolute master at helping me with my LinkedIn content and strategy. Every month he seems to be able to take my ramblings over our Zoom call and turn them into engaging posts that add value to my audience's feeds. Thanks very much!
Sarah Wood
Sarah Wood
I had a Power Hour and a Half with Andy a while back. I needed some practical, specific help to boost my LinkedIn game. The session was great, Andy had lots of advice and tips and I’m a lot more confident on my plan now. I also joined the Unconventionalls group and the monthly calls are great! There’s a great atmosphere and everyone helps each other. I’d definitely recommend Andy to anyone who wants to grow their presence on LinkedIn and generate more business on the platform.
Tim Hobbs
Tim Hobbs
Everything I saw from Andy before working with him made me think he had the right approach to social media that would fit with our team. Fun but totally competent. Quirky but completely focused. I wasn't wrong - he took me and my team through our LinkedIn strategy, profiles and content yesterday and everyone left the session feeling like they know what to do next.
Nina Ramskill
Nina Ramskill
Did a fantastic workshop with Andy this week, he was engaging, and down to earth and cut through the jargon to tell us straight! And he spotted my strong glasses game within minutes. Andy, highly recommend you to anyone who requires further knowledge in this crazy linked in world!

What Inspired Think Unconventionall?

The story starts with Andy & Lynsey’s Autistic son, Jacob.

When the family realised his wonderful outlook on life resulted from his unique neurodiversity and engaging personality, it changed the way they engaged with the people around them. It completely reinvented the way Andy coached and mentored his teams. He now believed in a different way.

First came the Unconventionall Boss. Then Unconventionall Apparel was launched to build a supportive tribe that celebrates the unconventional journey we all walk through in life.

We couldn’t stop there though because we were wearing our beliefs as a team. Now it was time to get businesses living and breathing inclusivity through their online presence and how they communicate in their space. We have taken the core beliefs of the Unconventionall brand and built a company that is designed to help businesses finally put their brand on the social map, in an accessible way.

Since 2019, we’ve been creating engaging content that links everyday situations with a clear business message. We have brought extreme value to our audiences, and those of our clients.

We look forward to working with you.

WHAT WILL IT COST?

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